3 Simple Steps to Boost Your Holiday Social Media Posts

3 Simple Steps to Boost Your Holiday Social Media Posts

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Identifying High-Performing Posts

The holiday season is the perfect opportunity to engage with your audience on social media. Start by analyzing which posts from your earlier campaigns have performed the best. Look at metrics like likes, shares, and comments to find high-performing content that resonates with your audience. By focusing on what has worked before, you can replicate success and boost your visibility during this festive season.

Budget Allocation for Boosting Posts

Once you find the best-performing posts, the next step is to distribute your budget wisely. Consider boosting these posts to reach a wider audience. A small investment can significantly enhance your reach and engagement rates, making it a cost-effective strategy for the holiday season. Use insights from your past performance metrics to figure out the right amount for boosting each post. Your spending should be guided by the potential ROAI.(return on advertising investment)

Free glass ball, Christmas ornament

Targeting Lookalike Audiences

To maximize your holiday campaign, target lookalike audiences based on your existing customer data. This approach lets you reach potential customers who share similar characteristics with your best clients. This increases the chances of conversion. Use your social media platform’s targeting tools to create and implement these ad strategies. It’s a straightforward way to expand your reach without straying from your target demographic.

By using these three steps, you’ll significantly improve your social media performance this holiday season. First, find high-performing posts. Next, strategically assign your budget. Finally, target lookalike audiences. For more marketing and tech tips, visit our YouTube channel. You can also subscribe to this blog. Alternatively, head over to georgefeola.io.

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